Feburary 2007
 February 28, 2007
UPSTATE AMBUSH CONTEST |
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| Recently Element NYC store’s Chopper Dave hosted the ‘Upstate Ambush’ AM contest in Accord, NY. The contest took place at Skate Time 209 park and included talented pool of skaters. Check out all the action from the event by watching the video. We’re proud to have people like Chopper Dave holding it down and promoting skateboarding in a positive light through events like the Upstate Ambush. |
February 27, 2007
MAKE YOUR MARK – ELEMENT AUSTRALIA PARTY |
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| Element Australia recently hosted a party for the release of International Pro Josh Rio’s board as well as Tosh Townend’s new shoe now available in Au. Check out the photo gallery to see what went down, more info on Josh Rio including video and photos coming soon! |
February 27, 2007
BROOKE REIDT SHOW |
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Coastal in West Seattle and Teen Vogue hosted the Element Eden Advocate Brooke Reidt show recently and drew quite a crowd.
For the show, Brooke cut out over 50 birds and bees from plywood and painted each one with layers of paint, shapes, and unique characteristics. She then crafted all of the creatures into a tree on one of the Coastal walls.
Jasmin from Teen Vogue was also on-hand, making original appliqués from Brooke's Element tee graphics. DJ Marcus spun tunes and people chatted, shopped, and checked out Brooke's work.
Brooke's original pieces will hang at Coastal through mid March. For each piece sold, she will be donating 20% to Project Luz, a non-profit whose goal is to give at risk kids an artistic outlet and education by providing workshops and classes led by professional artists and educators.
A HUGE thank you goes out to Sarah and Christy, owners of Coastal Surf Boutique for a great night, and also to Jasmin and Teen Vogue! |
February 26, 2007
ELEMENT RIDERS BUSY FILMING THROUGH WEEKEND |
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| Element riders kept busy filming for ‘This Is My Element’ this weekend. Dallas Rockvam and Collin Provost hit up OC schools logging more than a few bangers. Collin happily walked up this path after checking another off his list at a lesser known so cal spot. See it all in the June 21st release ‘This Is My Element.’ |
February 24, 2007
FILMING FOR ‘THIS IS MY ELEMENT’ |
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| The Element team is continually filming for the upcoming video ‘This Is My Element.’ Tosh Townend and Dallas Rockvam made their way to the Brea 12 yesterday. Tosh and Dallas got it warmed up and then Dallas started going to work. He finished the session off with a banger you’ll see when the video drops on June 21st. |
February 22, 2007
DRIVE SEASON TWO TRAILER WITH MIKE VALLELY – WEEKLY WEB CLIP |
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| Drive starring Mike Vallely returns to Fuel TV this spring for an all new season. The trailer for the 6 part season is available as this weeks featured clip, click here to check it out! Drive is as a Build Worldwide production starring Mike Vallely and created by Mark Jeremias. |
February 21, 2007
MIKE V ON THE TOM GREEN SHOW TONIGHT! |
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Mike V will be appearing on the Tom Green Show tonight, Wednesday, February 21. Tom and Mike will be showing clips from some of Mike's classic video parts such as Public Domain, Speed Freaks and Rubbish Heap as well as discussing skateboarding, the infamous "Mike V Vs Four Random Ocks" fight, skate
related injuries and much more. You can watch it all live at www.tomgreen.com for free. Tom and Mike will be
taking your phone calls during the show so your welcome to call in with yourquestions. Just call 323-845-9976. The show starts at 11pm EST and 8pm PST |
February 20, 2007
VISIT 411VM.COM AND VOTE FOR ELEMENT RIDERS |
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| 411 Video Magazine is back wit their ‘Versus’ contest.Visit their new site and vote for your favorite Element riders to be in the mix. Element riders you can vote for include Tosh Townend, Chad Muska, Brent Atchley, Chad Tim Tim, Tony Tave, vote today, make it count! |
February 19, 2007
BROOKE REIDT OPENING |
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Thursday, February, 22, Brooke Reidt will show artwork she's been working on for the Element/ Coastal/ Teen Vogue event. Be there and also receive a Teen Vogue gift bag and 20% off all Element clothing!
Brooke will be selling her original pieces and donating 20% to Project Luz, a non-profit whose goal is to give at risk kids an artistic outlet and education by providing workshops and classes led by professional artists and educators. |
February 18, 2007
SEBO SWISS SKATER OF THE YEAR / EUROPE MAKE YOUR MARK PARTY |
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In recent Element Europe news, Sebastian Hepp was named Switzerland's 'skater of the year.' Congrats Sebo! Check the Kingpin site for more info.
Element Europe hosted their own 'Make Your Mark' party where attendees were handed a paint pen upon arrival as well as a limited pair of kicks. People bombed the glass cases and grip tape wall in the name of the Element's newest shoe line. To view the Spring line in stores now click here. |
February 16, 2007
ELEMENT AMS ON THE RISE – BAKER / LANNON / PROVOST / ROCKVAM |
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Element Am’s have been gaining recognition lately in the major mags. In the new Skateboard Mag, Lacey Baker has a two page ‘Killer Kids’ article, which combines some proper photos and an interview. Collin Provost has a double spread in the new Skateboarder magazine with a nice quote alongside. Also in the issue Dallas Rockvam has a ‘Viewfinder’ where he shares his personal photos including one with buddy and fellow team rider Levi Brown. Lannon but not least Jimmy has a check out in a recent Transworld. Hustle down to the skate shop to delve into these mags or visit their online resources: Skateboard Mag | Skateboarder | Transworld
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February 14, 2007
FRONT ROCK TO FRACTURE |
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| Recently while visiting Element Australia, global Founder & President Johnny Schiillereff found a pool with the rest of the crew that was too good to pass up. After getting a nice front rock in the steep pool he went for another go and landed in the Aussie ER. We wish Johnny well as he is now back in the U.S. office typing one letter at a time and enviously watching others skate the flat bar during lunch. Heal up buddy! |
February 11, 2007
DALLAS ROCKVAM WEEKLY WEB CLIP - SIOUX CITY CHECK IN |
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| For this weeks web clip we have a quick check in from Sioux City, Iowa. Due to the weather Dallas Rockvam and friends haven't had the opportunity to skate outside at their local park until recently, where they documented a few tricks for your viewing pleasure. Through the winter Dallas has kept busy running his new skate shop ‘True’ and skating in warmer parts of the US. Check out the weekly web clip . |
February 09, 2007
ELEMENT IN PUERTO RICO ARTICLE IN NEW TRANSWORLD |
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| Check out the new Transworld where you’ll find a 10 page article on Element’s recent trip to Puerto Rico. Jimmy Lannon opens up the article followed by a spread of Dallas Rockvam and Tony Tave. Tosh Townend and Nyjah Huston share a bangin spread while Collin Provost pulls the curtains on the article with a beautiful photo. Check out the full article at a skate shop near you. |
February 08, 2007
ELEMENT FAMILY PRESENTED WITH '15 YEAR ANNIVERSARY' BOARDS |
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| The Element family is currently in town for the quarterly sales meeting. Today many were congratulated for their efforts and presented ‘15 Year Anniversary’ boards made specially for each including a gold plaque. Thanks to everyone in the field and behind the scenes that continues to help the tree grow. One love. |
February 01, 2007
ELEMENT EUROPE FOOTY BLITZ |
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Don’t sleep on the Element Europe team! They’ve been killing it recently traveling throughout the EU constantly filming. Check out this installment of the Weekly Web Clip with a taste of what they’ve been up to including skaters Michael Mackrodt, Pirkka Pollari, Jo Lorenz, Julien Benoliel, Bas Janssen, Janne Saario & Sebastian Hepp. The short is filmed and edited by the brilliant Yves Marchon, enjoy!
In other recent Europe news check out the Kingpin Mag site for coverage of the Tallinn Session in Estonia a few weeks back. Europes TM, Christian Vankelst has bigspin flip sequence and French ripper Guillaume Moquin has a lien to tail sequence, chekc it out! |
February 01, 2007
ELEMENT EDEN ADVOCATE BECK HICKEY |
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Newest Element Eden Advocate Beck Hickey has a lot of buzz from her Nylon magazine highlight in the February issue, on stands now. Her refined clutches and handbags, like this one, made from “loved” skateboards have been a favorite around the Element offices as of late. Get your own and look for an Element/ Beck(y) collaboration soon. Read Beck's recent interview to find out what she’s all about.
Also, in other news, check out the Element Eden MySpace! Sign up to be our friend and stay up to date on Advocate shows and happenings as well as news on everything Element.
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